General Session: Burning Issue # 6: How to Build Customer Loyalty Through Engagement
9:00 AM - 10:15 AM
Convenience store loyalty programs are evolving and they can present a treasure trove of information. Plus, new subscription-based models can help chains grow repeated sales from a captive audience. But as companies gather information on their customers, they must also be mindful of emerging data privacy laws. Learn how leading c-store chains are growing sales through loyalty engagement, while carefully navigating privacy regulations.